With the rise of social media influencers, it’s easy to think that social media managers spend their days sitting around playing with fun gadgets, sipping fancy drinks on the beach, and taking selfies. Those who work in social media management know that this field is much more sophisticated than snapping fun photos or doing silly social media dances on camera. According to this video, social media managers do more than post content or comment on their favorite influencers’ posts.
A lot of social media management has to do with keeping an eye on social media platforms for clients.
When unflattering comments or inflammatory reviews pop up, social media managers need to make an executive decision about whether they should remove the comment, respond privately, or make a public response if they’re receiving a lot of backlash for a recent post. If you enjoy social media as a hobby, many of the aspects of social media that you do for fun will apply to a professional career in this field. From recording videos to interacting with followers, these skills apply from a hobby to professional work in the industry. Still, social media managers must keep the goals of their clients and professionalism in mind.
